Why Financial Wellness?

With workers shouldering increasing financial burdens and risk, offering a financial wellness program isn’t just the right thing to do, it’s also smart business.

The Opportunity Is Clear


More than 80% of HR professionals say financial issues impact employee performance1


63% of people don’t have enough saved to cover a $500 emergency2


78% of people in a 2016 Prudential survey said they don’t feel financially secure3

Unlock the power of the Wellness Effect

People are the engine of prosperity in any organization. To drive growth, they must be engaged and energized. But, more and more of them are distracted, burdened by the weight of worry over personal finances.

That’s why now, more than ever, financial wellness matters. And you can address it by giving your workforce the tools they need to take control of their financial lives. The result? More productive people driving your organization's bottom line, and more confident people influencing their families and communities.

That’s the power of The Wellness EffectTM

An Open Letter on Financial Wellness

Workers today bear increasing responsibility for their own financial lives. Yet too many lack access to resources that can help them manage. Let's build new pathways to prosperity.

Prudential and The Wellness Effect

Prudential understands that when financial wellness works, the impact is felt everywhere. That’s why we’ve designed a platform to meet people where they are in life, with answers they need to achieve financial wellness, helping them manage their day-to-day finances, achieve their financial goals, and protect themselves against risk.

  • Drive productivity and growth—Enjoy the results that come from a more engaged, focused workforce
  • Optimize investments in employee benefits—Reduce costs associated with employees under financial stress, such as healthcare spending and retirement plan loans and withdrawals
  • Improve workforce management—Help prevent delayed retirements by enhancing employees’ financial security

Why Partner With Prudential?

Our focus on financial wellness, understanding of the employee benefits experience and financial strength can help you improve your organization’s performance.

The Prudential Difference

Our focus on financial wellness

We invest about $100 million annually in capabilities that help to create it.

Our integration with other benefits offerings

We enhance existing benefits programs, boosting value to workers and organizations and providing data points that chart progress and inform next steps.

Our easy-to-implement programs that add value

Our professionals create solutions provided at no additional cost to customers. Employees trust our guidance, and organizations rest easy without any heavy lifting.

Our financial wellness capabilities

Our organizational expertise addresses the most critical aspects of personal finance, delivering tools in modern ways that benefit employees and employers.

The Long-Term Erosion of Financial Wellness

Economic prosperity and security are slipping out of reach for many Americans as they struggle with the foundational elements of financial wellness: managing day-to-day finances, achieving financial goals and protecting against financial risks.

Read the white paper

Workplace Financial Wellness

Prudential is an enthusiastic champion of financial wellness and the power of the Wellness Effect. Let us use these keys to help you unlock the door to financial wellness in your organization.

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Thought Leadership

Financial wellness in diverse populations

Many Americans are impacted by factors that can impede their ability to achieve financial security.

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2018 Financial Wellness Census

Prudential Financial recently surveyed people to gauge their financial health.

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How marriage impacts gig workers' financial wellness

There are troubling implications for the financial wellness of unmarried gig workers.

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The black and Hispanic retirement security gap

The outlook for black and Hispanic households is worse than for white households.

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Future of work and financial wellness for millennial employees

Employers attract and retain Millennials by aligning benefit programs with their needs.

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Work, wellness and millennials

Employers must create an appealing work environment to attract and retain Millennials.

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Providing for a surviving spouse in retirement

Life insurance and annuities can secure a guaranteed source of income for a surviving spouse.

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The power of plan wellness

Find out how to balance participant outcomes and cost efficiency.

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Pioneering workplace financial wellness

With workers shouldering increasing risk, offering a financial wellness program is smart business.

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The long-term erosion of financial wellness

Key challenges to financial wellness mean economic security is slipping out of reach for many Americans.

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An open letter on financial wellness

Let’s build new pathways to prosperity by promoting financial wellness in the workplace.

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The Power of the Wellness Effect

Seeing the real value of employee financial health.

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The state of Financial Wellness in America

Prudential’s new research sheds light on workers’ self-assessment of their financial wellness.

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Why employers should care about delayed retirements

Having workers able to retire “on time” is a win/win scenario for both employee and employers.

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Student loan debt

New research explores the implications of student debt on emotional and financial well-being.

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Planning for retirement: The impact of divorce

New research shows that divorce substantially impacts retirement readiness.

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Retirement is more at risk for women in healthcare

Women in healthcare are struggling to achieve financial wellness.

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1Harris Poll on behalf of Northwestern Mutual, “2016 Planning & Progress Study: Closing the Gap,” June 2016.

2 McGrath, Maggie, “63% of Americans Don’t Have Enough Savings to Cover a $500 Emergency,” 2016.opens in new window

32016 Workplace Benefits Report, Bank of America Merrill Lynch, April 2016.

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